If you’re running Account-Based Marketing (ABM) and your contact list looks like a mini phonebook… something’s off.
Most data providers will flood you with 50, 100, or even 200 contacts from a single target account.
But let’s be honest, no ABM campaign needs 73 random job titles from one company.
You don’t need more people. You need the right people.
The Problem: ABM Starts With Messy Data
ABM only works when it’s built on precision. But here’s what most teams are stuck with:
- Outdated or irrelevant job titles
- Random functions (hello, three junior interns from Legal when your persona is VP of Finance)
- Duplicates and bad emails
- No insights to personalize outreach (Just generic AI text)
- A bloated CRM that no one trusts
Even worse? Most platforms don’t care. They’ll sell you a pile of “qualified contacts” and call it a day.
🚫 ABM Is Not a Volume Game
We’ve seen it over and over:
Teams spend weeks building content, launching campaigns, and syncing tools, only to see weak engagement.
Why?
Because they’re targeting the wrong people… or too many people.
And when you try to personalize at scale with garbage data?
“Garbage in, garbage out.”
How eCore Does ABM Data Differently
At eCore, we believe ABM should be clean, clear, and crazy-targeted.
So instead of dumping 100 contacts from a single account, we do this:
- Deliver the top 3–5 decision-makers per account
- Match exact job functions based on your campaign (need Heads of Demand Gen? We got you)
- Include direct dials, valid emails, and other important insights
- Every contact is human-reviewed – yes, by real people (unless you opt out of human review and let AI review it)
- And we keep it clean with ongoing monthly updates
No fluff. No filler. Just exactly what your ABM campaign needs, nothing more, nothing less.
Stop feeding your campaigns dirty data.
Most B2B marketers don’t need more data. They need better data.
And with the rise of AI in marketing, it’s even more critical because AI won’t save your campaign if the data is broken.
Whether you’re running LinkedIn ads, email outreach, or multi-channel plays, your success depends on targeting the right contacts with the right message.
That starts with having clean, accurate, human-verified data.
We’re not here to sell you 1,000 names you should never use (unless you are spamming the entire org).
We’re here to help you hit your numbers by giving you the right 5.
Let’s make ABM smarter.
Let’s make your data cleaner.
Let’s give your campaigns the edge they actually need.