[et_pb_section fb_built=”1″ _builder_version=”4.24.0″ _module_preset=”default” background_enable_color=”off” background_image=”http://ecoreservice.com/wp-content/uploads/2024/03/Balancing-Cost-and-Quality-Cover-1.jpg” background_blend=”multiply” min_height=”450px” height=”750px” border_color_bottom=”RGBA(255,255,255,0)” global_colors_info=”{}”][et_pb_row _builder_version=”4.24.0″ _module_preset=”default” width=”85%” max_width=”1580px” custom_margin=”350px||||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_post_title date=”off” categories=”off” comments=”off” featured_image=”off” _builder_version=”4.24.0″ _module_preset=”default” title_font=”Roboto|700|||||||” title_text_align=”left” title_text_color=”#FFFFFF” title_font_size=”2.5rem” title_line_height=”1.3em” meta_font=”Roboto|500|||||||” meta_text_align=”left” meta_text_color=”#FFFFFF” meta_font_size=”0.88rem” custom_padding=”||||false|false” title_font_size_tablet=”2rem” title_font_size_phone=”1.75rem” title_font_size_last_edited=”on|phone” title_line_height_tablet=”” title_line_height_phone=”1.2em” title_line_height_last_edited=”on|phone” meta_font_size_tablet=”18px” meta_font_size_phone=”16px” meta_font_size_last_edited=”off|desktop” custom_css_post_title=”width: 570px;” global_colors_info=”{}” custom_css_post_title_last_edited=”on|phone” custom_css_post_title_tablet=”width: 450px;” custom_css_post_title_phone=”width: auto;”][/et_pb_post_title][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” _builder_version=”4.24.0″ _module_preset=”default” background_color=”#f5f5f5″ custom_padding=”|140px||140px|false|true” custom_padding_tablet=”|10px||10px|false|true” custom_padding_phone=”|10px||10px|false|true” border_color_bottom=”RGBA(255,255,255,0)” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.24.0″ _module_preset=”default” background_color=”#f5f5f5″ width_tablet=”” width_phone=”90%” width_last_edited=”on|phone” max_width_tablet=”” max_width_phone=”90%” max_width_last_edited=”on|phone” custom_padding=”|40px||40px|false|true” custom_padding_tablet=”|40px||40px|false|true” custom_padding_phone=”|10px||10px|false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” custom_padding=”||||false|false” custom_padding_tablet=”||50px||false|false” custom_padding_phone=”||30px||false|false” custom_padding_last_edited=”off|desktop” hover_enabled=”0″ global_colors_info=”{}” custom_margin=”||50px||false|false” sticky_enabled=”0″]Getting accurate B2B data is essential for running successful marketing campaigns, making smart business decisions, and growing your company. But here’s the tricky part: how do you balance cost and quality when buying B2B data? Getting this balance right is key because it directly affects how well your marketing and sales efforts perform. Let’s take a closer look at how to find that sweet spot between cost and quality in B2B data.[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_font=”Roboto|700|||||||” custom_margin=”||13px|||” hover_enabled=”0″ header_2_font_size_tablet=”1.63rem” header_2_font_size_phone=”1.38rem” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”1.2em” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]
Why Cost Matters
[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” ul_line_height=”2.5em” header_2_font=”Roboto|700|||||||” header_3_font=”Roboto|700|||||||” custom_padding=”||||false|false” hover_enabled=”0″ header_2_font_size_tablet=”” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”21px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]When it comes to buying data, cost is a big deal, especially for small and medium-sized businesses (SMBs) or startups with tight budgets. Saving money up front by choosing cheaper data options might seem like a smart move.[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” ul_line_height=”2.5em” header_2_font=”Roboto|700|||||||” header_3_font=”Roboto|700|||||||” custom_padding=”||||false|false” hover_enabled=”0″ header_2_font_size_tablet=”” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”21px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″ custom_margin=”||50px||false|false”]
But here’s the thing: cheap data can come with hidden costs. A study by Gartner found that businesses lose about $12.9 million every year because of bad data. Low-cost data providers may not double-check their information, which means you could end up with outdated or incorrect leads. So, while you may save a little now, poor data can cost you a lot more in the long run.
[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_font=”Roboto|700|||||||” custom_margin=”||13px|||” hover_enabled=”0″ header_2_font_size_tablet=”1.63rem” header_2_font_size_phone=”1.38rem” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”1.2em” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]
Why Quality Data is So Important
[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” ul_line_height=”2.5em” header_2_font=”Roboto|700|||||||” header_3_font=”Roboto|700|||||||” custom_padding=”||||false|false” hover_enabled=”0″ header_2_font_size_tablet=”” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”21px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]On the other hand, quality data is crucial for success. Quality B2B data is up-to-date, accurate, and tailored to your audience. When you use the right data, you’re able to make smarter decisions, reach the right people, and get better results.[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” ul_line_height=”2.5em” header_2_font=”Roboto|700|||||||” header_3_font=”Roboto|700|||||||” custom_padding=”||||false|false” hover_enabled=”0″ header_2_font_size_tablet=”” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”21px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]Yes, quality data usually costs more upfront, but it’s an investment that pays off. Trusted data providers spend a lot of time and effort making sure their data is correct and thorough. By choosing reliable data sources, you reduce the risk of wasting money, losing leads, and harming your reputation.[/et_pb_text][et_pb_image src=”http://ecoreservice.com/wp-content/uploads/2024/03/Balancing-Cost-and-Quality-1.png” alt=”Automation and
Human Touch Image” title_text=”Balancing Cost and Quality 1″ _builder_version=”4.24.0″ _module_preset=”default” border_radii=”on|30px|30px|30px|30px” global_colors_info=”{}”][/et_pb_image][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_font=”Roboto|700|||||||” custom_margin=”50px||||false|false” custom_padding=”||||false|false” hover_enabled=”0″ header_2_font_size_tablet=”1.63rem” header_2_font_size_phone=”1.38rem” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”1.2em” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]
Finding the Right Balance
[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” ul_line_height=”2.5em” header_2_font=”Roboto|700|||||||” header_3_font=”Roboto|700|||||||” custom_padding=”||||false|false” hover_enabled=”0″ header_2_font_size_tablet=”” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”21px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]So how can you get the best of both worlds—good data that doesn’t break the bank? Here’s how:[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” ul_line_height=”2.5em” header_2_font=”Roboto|700|||||||” header_3_font=”Roboto|700|||||||” custom_padding=”||||false|false” hover_enabled=”0″ header_2_font_size_tablet=”” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”21px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]
1. Know What You Need: Start by being clear about what data will help you achieve your goals. The more specific you are, the easier it will be to figure out where to spend your money.
[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” ul_line_height=”2.5em” header_2_font=”Roboto|700|||||||” header_3_font=”Roboto|700|||||||” custom_padding=”||||false|false” hover_enabled=”0″ header_2_font_size_tablet=”” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”21px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]
2. Do Your Research: Not all data providers are the same. Take the time to find ones with a proven track record of delivering solid, accurate data. Look for providers who are transparent about how they validate their data.
[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” ul_line_height=”2.5em” header_2_font=”Roboto|700|||||||” header_3_font=”Roboto|700|||||||” custom_padding=”||||false|false” hover_enabled=”0″ header_2_font_size_tablet=”” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”21px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]
3. Look Beyond the Price Tag: Don’t just go for the cheapest option. Consider all the costs, including the time you’ll waste sorting through bad leads or missing out on sales because of incorrect information.
[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” ul_line_height=”2.5em” header_2_font=”Roboto|700|||||||” header_3_font=”Roboto|700|||||||” custom_padding=”||||false|false” hover_enabled=”0″ header_2_font_size_tablet=”” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”21px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]
4. Think Long-Term: It’s tempting to choose the cheapest option, but high-quality data gives you more value over time. It can save you from wasting resources and help you avoid missed opportunities in the future.
[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” ul_line_height=”2.5em” header_2_font=”Roboto|700|||||||” header_3_font=”Roboto|700|||||||” custom_padding=”||||false|false” hover_enabled=”0″ header_2_font_size_tablet=”” header_2_font_size_phone=”24px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”21px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″ custom_margin=”||50px||false|false”]
5. Track Your Results: After you’ve purchased data, keep track of how your marketing and sales campaigns are performing. Regularly assess your results to make sure you’re getting the most out of your investment.
[/et_pb_text][et_pb_image src=”http://ecoreservice.com/wp-content/uploads/2024/03/Balancing-Cost-and-Quality-2.png” alt=”Automation and
Human Touch People” title_text=”Balancing Cost and Quality 2″ _builder_version=”4.24.0″ _module_preset=”default” border_radii=”on|30px|30px|30px|30px” global_colors_info=”{}”][/et_pb_image][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” header_2_font=”Roboto|700|||||||” custom_margin=”50px||||false|false” custom_padding=”||||false|false” hover_enabled=”0″ header_2_font_size_tablet=”1.63rem” header_2_font_size_phone=”1.38rem” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”1.2em” header_2_line_height_phone=”1.2em” header_2_line_height_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]
Wrapping Up
[/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” header_2_font=”Roboto|700|||||||” custom_padding=”||||false|false” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]Balancing cost and quality when it comes to B2B data isn’t easy, but it’s crucial for your marketing and sales success. [/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Roboto|300|||||||” text_text_color=”#000000″ text_font_size=”1rem” text_line_height=”1.5em” header_2_font=”Roboto|700|||||||” custom_padding=”||||false|false” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]
If figuring out this balance feels overwhelming, you don’t have to do it alone. Partnering with a reliable data provider like eCore Services can help. We specialize in providing high-quality lead generation solutions that deliver real, measurable results. Our team combines the latest technology with human expertise to make sure the data we provide is accurate, relevant, and ready to use. With our help, you can make smarter decisions, run more effective sales strategies, and grow your business with confidence.
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider color=”#e7e7e7″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][/et_pb_divider][/et_pb_column][/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.24.0″ _module_preset=”default” custom_css_main_element=”display: flex;” global_colors_info=”{}”][et_pb_image src=”http://ecoreservice.com/wp-content/uploads/2024/02/Tamar-Gill.jpg” alt=”Tamar Gill CEO” title_text=”Tamar-Gill” _builder_version=”4.24.0″ _module_preset=”default” width=”20%” width_tablet=”20%” width_phone=”18%” width_last_edited=”on|tablet” custom_margin=”|10px|||false|false” custom_padding=”||||false|false” border_radii=”on|50px|50px|50px|50px” global_colors_info=”{}”][/et_pb_image][et_pb_text _builder_version=”4.24.0″ _module_preset=”default” text_font=”Roboto|700|||||||” text_text_color=”#2c2c2c” text_font_size=”0.75rem” custom_margin=”0px||0px||true|false” custom_padding=”20px||||false|false” custom_padding_tablet=”20px||||false|false” custom_padding_phone=”10px||||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]By Tamar Gill
Founder & CEO[/et_pb_text][/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.24.0″ _module_preset=”default” vertical_offset_tablet=”50px” vertical_offset_phone=”50px” vertical_offset_last_edited=”on|tablet” position_origin_a_tablet=”top_right” position_origin_a_phone=”top_right” position_origin_a_last_edited=”on|tablet” position_origin_f_tablet=”” position_origin_f_phone=”” position_origin_f_last_edited=”on|tablet” position_origin_r_tablet=”” position_origin_r_phone=”” position_origin_r_last_edited=”on|tablet” positioning_tablet=”absolute” positioning_phone=”none” positioning_last_edited=”on|tablet” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet”][et_pb_social_media_follow _builder_version=”4.24.0″ _module_preset=”default” position_origin_a_tablet=”top_right” position_origin_a_last_edited=”off|tablet” position_origin_f_last_edited=”off|tablet” position_origin_r_last_edited=”off|tablet” text_orientation=”right” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|tablet” custom_margin=”10px||0px||false|false” custom_padding=”0px||0px||true|false” positioning_tablet=”none” positioning_last_edited=”off|tablet” text_orientation_tablet=”right” text_orientation_phone=”center” text_orientation_last_edited=”on|phone” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet”][et_pb_social_media_follow_network social_network=”linkedin” url=”https://www.linkedin.com/in/tamargill/” icon_color=”#818181″ use_icon_font_size=”on” icon_font_size=”30px” _builder_version=”4.24.0″ _module_preset=”default” background_color=”#007bb6″ background_enable_color=”off” global_colors_info=”{}” follow_button=”off” url_new_window=”on”]linkedin[/et_pb_social_media_follow_network][/et_pb_social_media_follow][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.24.0″ _module_preset=”default” background_color=”#ebe7e4″ global_colors_info=”{}”][et_pb_row _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_comments show_meta=”off” _builder_version=”4.24.0″ _module_preset=”default” header_font=”Roboto||||||||” header_text_color=”#2c2c2c” header_font_size=”1.38rem” title_font=”Roboto||||||||” title_text_color=”#2c2c2c” title_font_size=”1.38rem” meta_font=”Roboto||||||||” meta_text_color=”#a6a6a6″ meta_font_size=”1rem” body_font=”Roboto||||||||” body_text_color=”#2c2c2c” body_font_size=”1rem” body_line_height=”1.2em” form_field_font=”Roboto||||||||” custom_button=”on” button_text_size=”1.25rem” button_text_color=”#FFFFFF” button_bg_color=”#f79421″ button_border_width=”0px” button_border_radius=”10px” button_font=”Roboto||||||||” button_use_icon=”off” button_custom_margin_tablet=”30px||||false|false” button_custom_margin_phone=”30px||||false|false” button_custom_margin_last_edited=”on|tablet” button_custom_padding_tablet=”||||false|false” button_custom_padding_phone=”||||false|false” button_custom_padding_last_edited=”on|tablet” button_text_size_tablet=”1.13rem” button_text_size_phone=”1.13rem” button_text_size_last_edited=”on|tablet” border_radii_fields=”on|10px|10px|10px|10px” global_colors_info=”{}”][/et_pb_comments][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.24.0″ _module_preset=”default” background_enable_color=”off” overflow-x=”hidden” overflow-y=”hidden” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.20.2″ _module_preset=”default” width=”85%” max_width=”1320px” overflow-x=”visible” overflow-y=”visible” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.20.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.24.0″ _module_preset=”default” header_3_font=”Roboto|500|||||||” header_3_text_align=”left” header_3_text_color=”#2c2c2c” header_3_font_size=”2.5rem” header_3_line_height=”1.2em” header_3_font_size_tablet=”2.5rem” header_3_font_size_phone=”1.88rem” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}”]
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